The Great Discontent (TGD) is a print publication and online magazine featuring inspiring conversations with today’s artists, makers, and risk-takers. Focusing on beginnings, creativity, and risk, TGD provides a memorable look into the lives of its subjects via long-form interviews, short features, film-based projects, and events.
The Great Discontent is published by a small, hardworking team headquartered in New York City. Additionally, TGD collaborates with a worldwide network of talented contributors on print and digital content. If you’re interested in collaborating, contact us.
- Tina Essmaker
Editor in Chief
- Ryan Essmaker
Editorial & Creative Director
- Brad Smith
- Anna Bouma
Global Distribution Manager
- Tammi Heneveld
The Great Discontent magazine and thegreatdiscontent.com are published by Wayward Wild.
If you live in the New York City area and are excited about what we’re building, we may be hiring. View current opportunities to work with us.
A Brief History
First launched as a digital magazine in August 2011, The Great Discontent’s candid conversations with those who create immediately resonated with readers, drawing the attention of individuals seeking to be inspired and challenged. After nearly three years, TGD had garnered a worldwide audience and published over 130 long-form interviews on thegreatdiscontent.com. In response to a growing readership and a desire to pursue the publication full-time, cofounders Ryan and Tina Essmaker left their day jobs in January 2014 to focus exclusively on TGD.
Entertaining an ongoing fascination with delving into print, TGD transformed itself from a web-only magazine to an online and print publication in the spring of 2014. Thanks to a loyal, enthusiastic community of readers, TGD completed a successful Kickstarter campaign in March 2014, raising a significant $100k for its inaugural print issue. The Great Discontent, Issue One, debuted in TGD’s online shop in July 2014, receiving an overwhelmingly positive response from readers and catching the attention of retailers around the world, who now stock the magazine.
With successful print and online counterparts, The Great Discontent is quickly becoming a globally loved and recognized brand. In an effort to further establish TGD as a leader in print and online publishing, cofounders Ryan and Tina Essmaker joined forces with long-time friend and entrepreneur, Brad Smith, in August 2014. Together, the three formed Wayward Wild, which serves as TGD’s parent company.
Driven by an ambitious vision for the future, TGD continues to utilize a variety of formats to publish high-quality content that resonates with its audience. In addition to its print magazine, which is stocked at retailers worldwide, including indie bookstores and boutiques as well as Barnes & Noble and Urban Outfitters, TGD regularly publishes new digital features on thegreatdiscontent.com. As print, digital, and film continue to grow for the brand, TGD’s original vision remains paramount: to build a timeless archive of content that provides an unforgettable look into the lives of those who create, and to awaken readers to possibility.